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Sydney · Hybrid

Head of Marketing (12-Month Cover)

Step into full ownership of marketing across strategy, team and budget. Lead through a major growth phase with launches, increased investment and real expectations to deliver.

About the Company

We are working with a high-growth consumer brand that has been on a strong run. Consistent double-digit growth. A product customers genuinely love. A business that is only just getting started.

The next 12 months matter.

There is a new product range launching. More marketing investment coming in. Retail expansion gaining traction. Expectations are higher across the board.

This is not a slow corporate environment. It is fast, hands-on and built around people who take ownership.

The foundations are strong. Now it is about execution at a higher level.

About the Role

You step in as the marketing lead with full ownership from day one.

Strategy, budget, team and execution all sit with you. This is not about maintaining the status quo. It is about leading, making decisions and delivering outcomes.

You will work closely with leadership and be expected to bring clarity, structure and momentum.

What You’ll Own

  • The 12-month marketing strategy including budgets, priorities and performance tracking

  • Execution across all channels including paid, organic, CRM, SEO, partnerships and content

  • Full budget ownership tied to revenue and CAC targets

  • Internal team leadership and external agency management

  • Major campaigns, product launches and key trading periods

  • Cross-functional alignment across the business

What You’ll Be Doing

  • Lead and execute a commercially grounded marketing plan

  • Drive consistency across brand and channel outputs

  • Manage and develop a distributed team

  • Report performance and direction to senior stakeholders

  • Ensure marketing is directly tied to business outcomes

What You Bring

  • Proven experience leading marketing in a D2C business

  • Experience operating at $25M+ revenue scale

  • Strong leadership across teams and agencies

  • Commercial mindset with full funnel understanding

  • Ability to operate in fast, lean environments

Why This Role

  • Full ownership of the marketing function

  • High impact role at a critical growth stage

  • Direct exposure to senior leadership

  • Autonomy with clear accountability

Locations
Sydney
Remote status
Hybrid
Yearly salary
AUD140,000 - AUD170,000
Employment type
Full-time
Sydney · Hybrid

Head of Marketing (12-Month Cover)

Step into full ownership of marketing across strategy, team and budget. Lead through a major growth phase with launches, increased investment and real expectations to deliver.

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