CRM Specialist & Website Manager

Sydney, NSW

About the Agency
Join an independent creative agency that connects the dots between brand, creative, and media to deliver ideas that drive real business results. Known for its no-nonsense, high-performing culture, the team values creativity, collaboration, and commercial impact in equal measure.

Here, you’ll work alongside a passionate crew of strategists, creatives, and digital specialists who challenge industry norms and push for smarter, more effective marketing. The agency has partnerships with major digital platforms, ensuring constant access to new tools, insights, and innovations.

About the Role

We’re partnering with a creative agency that’s looking for a hands-on CRM Specialist & Website Manager to lead customer journeys and always-on digital content across email and web. You’ll combine creative flair with data-driven thinking to deliver personalised communications that drive engagement, retention, and conversion.

This is a hybrid position: three days in-office each week, with two days spent onsite at the client’s Norwest office and one day at the agency’s Beaconsfield location. A car and valid driver’s licence are essential, as travel between offices is required.

Key Responsibilities

• Develop and manage monthly CRM content calendars, including newsletters, offers, and brand updates.
• Write engaging, on-brand CRM and website content to drive engagement and action.
• Manage end-to-end delivery of automated lifecycle and nurture journeys.
• Collaborate with creative, digital, and strategy teams to repurpose assets across CRM and web.
• Maintain and refresh website content, ensuring accuracy and alignment with brand updates.
• Leverage data insights to optimise content, segmentation, and send timing.
• Track performance metrics, report on outcomes, and recommend improvements.
• Ensure all communications meet brand and compliance standards.

Skills & Experience

• 3+ years’ experience in CRM, email marketing, or digital content management.
• Strong writing and editing skills with a sharp eye for detail.
• Experience with CRM and CMS platforms (Salesforce experience preferred).
• Sound understanding of customer journeys, segmentation, and automation.Excellent stakeholder management and organisational skills.

About the Agency
Join an independent creative agency that connects the dots between brand, creative, and media to deliver ideas that drive real business results. Known for its no-nonsense, high-performing culture, the team values creativity, collaboration, and commercial impact in equal measure.

Here, you’ll work alongside a passionate crew of strategists, creatives, and digital specialists who challenge industry norms and push for smarter, more effective marketing. The agency has partnerships with major digital platforms, ensuring constant access to new tools, insights, and innovations.

What You’ll Gain

• A values-led environment that balances creativity with accountability.
• Ongoing training, mentoring, and development opportunities.
• Hybrid work model: 3 days in-office, 2 days from home.
• Exposure to a diverse portfolio of clients and creative projects.
• A supportive team culture that rewards initiative and performance.

If this sounds like you, apply now!